Every online business owner is in a business to make a profit, this goal might not be achieved if there are no customers to buy your products or services. But, where are the customers? That brings us to the idea of building an email list. In this article, we will cover the steps needed to build an email list and how to make $100 per day with your email list.
Table of Contents
What is an Email List?
I know you may be asking, “What exactly is an email list? “Not to worry, we will learn all that now! .
An email list is a collection of email addresses that you have gathered from people who have shown interest in your business.
Having an email list is important as it allows you to communicate directly with your audience and promote your products or services.
Unlike social media, your emails will land directly in your subscribers’ inboxes, making email marketing a highly effective way to build a relationship with your followers. We are going to learn how to turn your email list into a consistent source of income.
How To Build An Email List
Now you know the meaning of an email list, and you also know that having an email list is vital to the success of your business. But, practically, how do you start building a list of engaged subscribers in real life? Let’s learn the steps we need to follow to have an email list:
Lead Magnet:
You need to create a lead magnet that will entice people to sign up for your email list.
This could be anything from a free e-book to a discount on your products or services. The idea here is to offer or give out something free to your audience in exchange for their emails.
Opt-In Form:
You need to design forms and pop-ups for your website that are strategically placed to capture visitors’ attention. Timing everything and very important, so displaying these forms before a visitor exits your site is a great idea.
Contest And Giveaways:
Running contests and giveaways can be fun, and this has been proven to be very effective and a cool way to rapidly grow your email list.
Offer A Prize:
Offering a prize that is relevant to your business and likely to attract your ideal customer would go a long way in attracting more prospects into your “Net”. Remember, quality over quantity is key here, so ensure you pay attention to the quality/value of the prize you are offering.
Host Webinars:
Hosting webinars can be a great way to add value to your audience, on the other hand, this is an opportunity to also grow your email list. Once you have decided on the topic and timing, you can start promoting your upcoming webinar via your website, social media, and email list.
Remember, building an email list takes time and effort, but if you effectively implement all the strategies you learn in this article, you will have a list of engaged and loyal subscribers you can promote your products and services.
Creating an Email Campaign
Creating an Email Campaign: Once you have built your email list, it’s time to start planning and sending your email campaigns, by campaign, I mean sending relevant and useful emails to your subscriber.
How To Create an Effective Campaign:
Choose an email service provider: Choosing an email service provider is very important: The first step is to research for an email platform that provides the services you need.
There are a good deal of email marketing tools/software available today, so make sure to do your research and choose a provider that meets your specific needs.
The following are some of the most popular email marketing providers:
Systeme.io
Mailchimp
ConvertKit
Aweber.
Systeme.io is my preferred email platform, it has the best features and value-added service in the industry, one of the most interesting things about Systeme.io is that you can get paid for promoting or sending referrals to their website.
Email List Segmentation:
Segmenting your email list means dividing it into smaller groups based on shared characteristics like location, age, or interests. Segmenting your email list will help you send more targeted or specific emails to your subscribers, which may also lead to better engagement and higher conversion rates.
Craft Your email content:
Once you’ve segmented your email list, it’s time to start crafting email content. Each email you send should have an attractive headline and a specific goal, whether it’s to promote a product, share a blog post, or announce an event.
Remember to personalize your emails with a friendly tone and use engaging copy and visuals.
Setup Email Schedule:
Setting up your email schedule is very important, this will ensure that your email campaigns are organized, consistent and effective. This is not a cast in stone, choose any frequency that works for your business and subscribers, this could be once a week, bi-weekly, or monthly. Try to be flexible about it and adjust if need be. Stick to your schedule, and make sure to test and refine it over time.
One thing you should know is that an email campaign is not a one-time deal, but an ongoing process to build relationships with your subscribers.
Carefully plan each email, this would afford you the opportunity to engage with your audience and generate revenue through your email list.
One thing is very important here, remember to track your metrics and adjust your email strategy as needed to maximize your ROI.
Monetizing Your Email List with Products
Selling Your Own Products/Services:
There are many ways to generate income with your list, you can monetize your email list by selling your own products or services. This is a fantastic way to make passive income from your list, and it’s also the most profitable way to monetize your list. Promote your products or services in your emails, briefly outlining the benefits and why your subscribers should buy from you.
Tips
Include compelling, eye-catching images and make it easy for your subscribers to make a purchase by including a link to your product or service page.
Sponsored Products/Services:
You can also monetize your email list with sponsored products. This happens when e when a company pays you to send an email promoting their products or services to your subscribers. Don’t forget, it’s very important to only promote products that are aligned with your brand and that resonate with your subscribers.
Weigh your options very well, whatever works well for you, keep doing that. Remember that selling your own products or services and sponsored products can be a highly profitable way to monetize your email list.
Affiliate Marketing/Products:
Affiliate marketing is a great way to earn commission on products or services that you don’t own, these products/services belong to other people, all you need to do is sign up, generate a link and promote the promote/service to your audience and earn a commission for every purchase made through your link. Finding the right affiliate program can be a daunting task, it takes time, but it’s important to find one that aligns with your brand and your audience.
Once you find the right affiliate program, you can start promoting their products or services to your subscribers and earn a commission on each sale.
Don’t forget, it’s important to build your brand and integrity in order to earn your subscribers’ trust. Make sure to only choose and promote products that are relevant to your audience and align with your brand.
Remember, it’s also important to be transparent with your subscribers and disclose that you will earn a commission if they make a purchase through your link.
Always focus on building a relationship with your subscribers and providing them with valuable content, in the long run, this will yield dividends and will enable you to maximize your affiliate revenue.
Tips
Test different strategies, such as creating product reviews and comparisons, to see what works best for your audience.
Affiliate marketing is one of the most profitable ways to monetize your email list, make sure to choose the right program and promote products that provide value to your audience.
Increasing Email List Monetization
Optimizing your email open and click rates is one of the most important factors that would lead to an increase in earnings from your email list.
Tips
Use Catchy Subject Line:
A catchy subject line in your email would entice readers to open your emails, and personalizing the content can keep them more engaged.
Segment Your List:
Segmenting your list would help you send relevant and targeted emails to specific groups of subscribers, and also increase open and click rates.
However, optimizing your email strategy is an ongoing process.
Test Different Subject Line
Be creative, try replacing different subject lines, sending times, and content formats. Refine your approach until you discover what is working, and then stick to that.
Remember to analyze your email metrics regularly and adjust your strategy accordingly.
Don’t forget to always focus on providing value to your subscribers in every message you send, be transparent, honest and offer value, and try building a strong relationship with them. With a little effort and strategy, you can turn your email list into a consistent source of income.
I strongly believe implementing these strategies, will enable you to improve your email open and click rates, that’s not all, this could also increase your revenue from zero to $100 per day using your email list.
Building an email list is critical to the success of your business. We have learned that with the right strategies, you can monetize your email list and make $100 per day.
The key is to provide value to your subscribers, build a relationship with them, and offer products or services that align with your brand.
Remember to segment your list, craft effective emails, and test and refine your approach and email strategy. Remember, a profitable email list not only generates regular revenue, but it also helps you connect with your target audience.